With Sukkos quickly approaching, PSI is once again stepping in to ease the burden on middle-income families by providing much-needed grocery assistance.
The program, which has already benefited thousands of families across Rockland and beyond, helps cover essential Yom Tov shopping expenses by distributing grocery cards. This initiative is aimed specifically at families who often do not qualify for traditional assistance programs yet still struggle under the financial weight of preparing for Yom Tov.
Important Dates:
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Signup Opens: Monday, August 25, 2025
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Signup Closes: Friday, August 29, 2025
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Cards Mailed Out: Thursday, September 11, 2025 (after Rosh Hashanah)
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Expiration Date: Tuesday, October 21, 2025
The PSI cards will be accepted at Bingo and All-Fresh, ensuring families can purchase their Yom Tov needs with dignity and flexibility.
Program organizers emphasized that if a participant’s shul is enrolled, cards will be mailed directly following Rosh Hashanah. Those not receiving cards by mail will still be notified regarding their eligibility.
“This program is about helping hardworking families who fall through the cracks,” said a PSI coordinator. “Sukkos should be a time of simcha, not financial stress, and we are grateful to provide support once again.”
About the Pesach and Sukkos Initiative
PSI provides significant grocery discounts to middle-class families facing high Yom Tov expenses. Funded by local balebatim, the program facilitates a 50% discount, helping families celebrate Yom Tov בדרך כבוד.
SIGNUP HERE: https://psiyomtov.org/
